Type of Work
Brand Strategy
Visual Identity
Creative Direction
Environmental
Agency Collaboration
Wrathbone Marketing
Project Insight
When the property management company made the decision to introduce small office spaces for lease, they turned to our team for assistance in creating a compelling brand and effective marketing strategy. As a well-established presence in the office market, they had previously focused on larger spaces. Our task was to craft a captivating identity for these new communities, specifically targeting small businesses, start-ups, and entrepreneurs.
Project Impact
BECO Suites transformed into vibrant hubs of innovation, crafted to nurture the ambitions of business owners. By designing high-energy communities, we provided an ecosystem where collaboration flourishes and growth is accelerated. Our team developed a dynamic logo and infused the brand with bold, colorful elements, seamlessly integrating these into the newly constructed spaces. We didn’t stop there; we introduced communal areas and meeting rooms, fostering a culture of shared ideas and strategies.
Our carefully curated programming aimed to empower owners to propel their companies forward, truly making the business suites more than just office spaces—they were launchpads for success.
